How to open & operate a financially successful web-based business


作者:by Beth Williams


出版社:Atlantic Publishing Group Inc.

出版地:Ocala FL


ISBN:978-1-60138-160-6 ; 1-60138-160-3

With e-commerce expected to reach $40 billion and online businesses anticipated to increase by 500 percent through the year 2010, you need to be a part of this exploding area of Internet sales. If you want to learn about starting a Web business, how to transform your brick and mortar business to a Web business, or even if you are simply interested in making money online, this is the book for you.
This manual delivers literally hundreds of innovative ways demonstrated to streamline your business. Learn new ways to make your operation run smoother and increase performance, shut down waste, reduce costs, and increase profits. In addition, you will appreciate this valuable book as a resource and reference it in your daily activities as a source of ready-to-use forms, Web sites, and operating and cost-cutting ideas that can be easily applied to your operation. The companion CD-ROM is not available for download with this electronic version of the book but it may be obtained separately by contacting Atlantic Publishing Group at

  • Cover(p.navPoint-1)
  • Title(p.navPoint-2)
  • Copyright(p.navPoint-3)
  • Table of Contents(p.navPoint-4)
  • Foreword(p.navPoint-5)
  • Chpater 1 Should You Start Your Own Web-based Business?(p.navPoint-6)
  • Chpater 2 Finding Your Niche(p.navPoint-7)
  • Chpater 3 Writing Your Business Plan(p.navPoint-8)
  • Chapter 4 Legal Considerations(p.navPoint-9)
  • Chapter 5 Before You Open(p.navPoint-10)
  • Chapter 6 Your Web Site(p.navPoint-11)
  • Chapter 7 Designing Your Web Site(p.navPoint-12)
  • Chapter 8 Securing Your Web-based Business(p.navPoint-13)
  • Chapter 9 The Importance of Search Engines(p.navPoint-14)
  • Chapter 10 Creating Powerful Content for Your Web Site(p.navPoint-15)
  • Chapter 11 Marketing Your Web-based Business(p.navPoint-16)
  • Chapter 12 Keeping Your Customers Coming Back Again and Again(p.navPoint-17)
  • Chapter 13 Merchant Accounts and Customer Payment Options(p.navPoint-18)
  • Chapter 14 Adding a Storefront(p.navPoint-19)
  • Chapter 15 Hiring Employees(p.navPoint-20)
  • Resources(p.navPoint-21)
  • Bibliography(p.navPoint-22)
  • Author Dedication and Biography(p.navPoint-23)